So you have a great promotion that you want to share with your customers and the people who should be your customers… now what? In addition to creating some awesome social media buzz, you might want to think about putting the details on a flyer, jazz it up to make it look spectacular, print ‘em and hit the streets! Here are a few ideas for blasting out those flyers and getting them into the right hands.
Post at Local Shops
One of the best ways to get your flyers seen is to post them at local shops nearby. If your company sells health-related items, for example, the flyers should be posted at gyms, weight loss clinics, health food restaurants, and other similar locations. The type of business you are advertising should determine which shops and places you post your flyers. After all, you want to attract customers who you know are actually interested in buying the type of products you are selling.
Include Them in the Newspaper
Many people either pay to have the paper delivered, or they pick up a copy at a nearby location. Having your flyer in the paper would be an easy way to ensure it gets seen by numerous people. You can bring a copy of your flyer to a local newspaper and pay them to include it in their distribution. Many newspapers offer geo-targeting for flyer inserts so you can focus on the locations that make most sense for your business.
Leave Them at Restaurants and Cafes
A sure-fire way to have your flyers seen is to simply leave them at restaurants and cafes in the area. Many people frequent their favorite restaurants on a regular basis. By leaving your flyers at these locations, you are ensuring that they will be seen by plenty of people.
Many companies take a simple door-to-door approach. They simply walk around nearby neighborhoods and place their flyers in each person’s door. This may be time consuming, but it is the best way to ensure as many as possible people who live close by your business see the flyer and learn about the business.
Use a Flyer Distribution Service
If you have limited time to focus on delivering the flyers, there are actually services that will do the work for you. Simply pay them a fee, and the flyer distribution service will ensure your flyers are delivered to a number of locations. They often have special deals with local shops, restaurants, newspapers, and other businesses that will allow them to post a variety of flyers in regular intervals.
Effective business marketing will ensure customers are being brought into your business. Using flyers is one marketing technique that will continue to work well for companies. As long as you are getting your flyers out to the right people, you will find new customers who are interested in what they see and want to check out all the company has to offer.